I’ve built interactive sales tools to elevate complex product portfolios for a world-leading energy technology brand
At-a-glance
Led project management, digital experience design, and content development; coordinated 3D modeling with in-house resources and external vendors
Oversight, advisory, and UI/UX direction for a custom software platform that showcases complex 3D and interactive content to B2B audiences
Conceived and built a 3D-modeled world representing the entirety of TechnipFMC's operating environments, pieced together into a cohesive story
Developed a funnel-based narrative that captured high-level portfolio value while letting users drill down to individual product lines and features
Became a de facto content expert on energy technologies, from wellheads and greasing systems to flow meters and storage solutions
Maintained the account for 7+ years, continually adding new content and experiences to the platform
Results
40,000+ annual interactions of 45+ seconds with interactive 3D product content across web pages
40+ minutes of 3D product interactions on touchscreen kiosks at 3 major tradeshows a year
First marketing-ready suite of optimized 3D models across TechnipFMC's entire surface technologies product line
